Delectable Strawberry-Dyed Green Fashion for Spring 2011 (Photos)


Jai Spring 2011 Collection. Photo: Lou Rouse

Jai’s ‘playfully regal’ spring 2011 collection is as refreshing as a strawberry lemonade on a hot summer day. The New York City-based green fashion label–inspired by the diverse ecosystems of coral reefs and the interactions between community and environment–partnered with Tumeric Alive, makers of an organic elixer juice, and used remnants of their tumeric pulp to hand-dye their sustainable fabrics.

Photo: Lou Rouse

In addition to the tumeric pulp, Jai used locally grown fruits and vegetables–for example, the “Molly” and “Lady J” style were dyed with delectable strawberries–to hand-dye their fabrics, which include organic ahimsa silk, organic cotton, organic silk cotton blends, and Tencel. Their garments are produced locally in New York, in the Garment District.

Photo: Lou Rouse

Photo: Lou Rouse

Photo: Lou Rouse

For more, visit Jai.

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Tags: 2011, Green Fashion, Spring 2011   Posted in Latest Style News

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